Supporting a thriving Auckland City Centre
Heart of the City is Auckland’s central business association, dedicated to showcasing the city centre as a dynamic, vibrant and exciting place to live, work and explore. Lemonade proudly serves as a brand guardian for Heart of the City, ensuring its identity and values remain strong and consistent.
Given the diverse audiences—including inner-city businesses, stakeholders, and residents—the challenge is to ensure that all creative and communications remain ‘on brand’.
We also support high-profile campaigns such as Auckland Restaurant Month, Art Week, and Auckland Fashion Week, contributing to the city’s vibrant cultural scene.
ClientHeart of the CityServicesBranding, Marketing and Collateral
“Heart of the City champions the interests of Auckland’s business community. Anyone who works with us must be able to collaborate with a large number of stakeholders. Lemonade has embraced that challenge. We’ve found them to be a nimble and responsive team - great people who provide amazing service. We have absolute trust in the quality of the finished product.”
– Kate Cleaver, Head of Marketing, HOTC
