We Shape

Strategy & Creativity

We believe strong brands are built through the seamless combination of intelligent brand strategy and brilliant creativity. We bring these together to create compelling ideas for global & local brands.

they say.

Lemonade is a small crew of talented people who take pride in producing a high standard of work. This has shown in the many projects they’ve completed for us - even the ones with really tight deadlines.
They’re responsive, great listeners and smart communicators. I can honestly say that Lemonade has transformed the LittleWolf brand, along with my ideas of what to expect from a creative partner.

Marcel Leydesdorff General Manager

With Lemonade’s clever packaging, design and thinking, we’ve found a whole new audience for our handmade breads and pizza bases. Nothing was too much trouble for Andrea and her team. I like their energy and their commitment - more importantly, I like them.

Ken Vaughan Managing Director

Poke is a global food trend but when we started out, a lot of Kiwis had never even heard of it. Lemonade helped us to create our brand and educate our audience.
Using our Polynesian heritage as inspiration, they created a space that was fresh and unforgettable. They took care of the smallest details. From our branding to our website to our store - you name it, they nailed it.

Rakai Beazley Founding Director

We’ve worked with Lemonade for a number of years, and it’s been a very successful partnership. We’re proud of the work we’ve done together to launch and promote our global brands to the New Zealand market. They’re genuinely creative people without the big creative egos. They’re always finding cost-effective ways to produce professional content without the premium budgets. They give us their best every time.

Lynda Bodger GM Marketing & Business Projects

Heart of the City champions the interests of Auckland’s business community. Anyone who works with us must be able to collaborate with a large number of stakeholders. Lemonade has embraced that challenge. We’ve found them to be a nimble and responsive team - great people who provide amazing service. We have absolute trust in the quality of the finished product.

Kate Cleaver Head of Marketing

We rescue good food and redistribute it to those who need it. During the Covid crisis, Lemonade has helped us remain visible to potential suppliers and donors. With their smarts, we’ve been able to keep our trucks on the road and continue to fill bellies.

Veronica Shale Executive Director

The team at Lemonade helped us rebrand 2 associations into one entity. No mean feat.
We were impressed with their commitment to learning everything about us - our challenges and our capabilities. They made it their business to understand ours.
The Lemonade team has gone on to become an extended design and marketing arm of our business. They always add value. They’re personally invested in the outcome of the work.

Brett Francis CEO
we do.

We’ve been in the business of making our clients happy since 2001. Our services are diverse and our philosophy is simple. We love what we do, we work hard to understand our clients business to create truly effective, targeted communications.

Fair Food

We’d love to hear from you!

If you would like to talk to us about how we can help you, please get in touch.

Say hello!

Digital advertising: static or moving image?

By Jon Raduch, Creative Director   There’s a lot of debate about the best format for digital advertising campaigns. Video is getting the all the limelight at the moment, but is it really the best format for every context? When is a static image a more effective choice? The answer lies in which channel you…

What is a brand?

By Jon Raduch, Creative Director   The definition of branding keeps evolving, as creatives and strategists innovate in brand experience. We take a quick trip back in time to understand its context and its meaning today. Whether it was the Egyptians branding cattle or ancient brickmakers stamping bricks – logos, marks or signatures are an…

A rebrand versus a brand refresh

By Jon Raduch, Creative Director   Sometimes it’s very clear when to rebrand a business – your brand just doesn’t feel sharp  and modern anymore. But sometimes it’s grey. Maybe you just need a brand refresh? Our  creative director Jon Radich looks at your options. When you start out, you have to make assumptions about…


401A Richmond Road
Grey Lynn, Auckland 1021


165 Garnet Road
Westmere, Auckland 1021

Say Hello

P: +64 9 360 0331
E: hello@lemonade.co.nz


Monday to Friday
9:00am till 5:30pm